Last week, I spoke with Podcast Strategist + Editor, Rekha Murthy, about developing social impact shows in our current funding and sociopolitical landscape.
Some topics we cover in our conversation:
The definition of mission-driven podcasts
The leaner and more competitive ecosystem in which podcasters are operating
The Biggest Challenges: Money, Discoverability, and Support
How the ROI for social impact shows is different
The new funding pathways that are emerging
Rekha also shares a bit about a current project she is working on to help mission-driven creators, so you will definitely want to listen for more details.
To follow Rekha’s work, you can visit her website and LinkedIn. Also, if you want to know more about Rekha’s endeavor, Creator Slate, feel free to reach out to her via email at rmurthy@rmurthy.com.
Watch our conversation and let us know what you think!
What are you seeing in the social impact podcast space? What’s been your experience? What support do you think these types of shows need?
🌟ICYMI
Today (2/17), I spoke with podcast producer Emily Shaw and Bridget Conley, host of Disrupting Peace, about developing podcasts for nonprofits. The conversation will be posted next week!
🎙️Upcoming #AudioForAction Lives
Links to come, but save the dates for our February lives!
TOMORROW | 2/18/26 - Karen Given: Ethical Storytelling
2/24/26 - Will Coley & Andreea Coscai: Social Impact Podcast Marketing
2/26/26 - Danielle Desir Corbett: Fund Your Media
